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shoemoney2nite

shoemoney2nite has written 9 posts for Yearbook Besties

50 Photos Your Publication Needs

The best photos tell stories about the people, places and events in our communities. We’ll give you a 50-shot list that will have your publication staff looking in all the right places for photos that are worth 1,000 words, and more.50 PHOTOS you need in your publication – Copy Advertisements

50 Tiny Details That Transform Design

The difference between a good and great design is paying attention to little details like reader entry points, text variation and graphics that enhance the reader experience. This presentation will make sure you are using all of the tools in your designer toolkit.

How’d They Do That? The Story Behind the Story

Come take a look back at unique, trendsetting and creative spreads and coverage from outstanding 2018 books as we explore the story behind the stories to learn how staffs from coast to coast got the job done. How’dTheyDoThat-Fall2018_final (1)

UPDATED: 50 Ways To Tell A Story

Mods. Sidebars. Alternative Story Forms. Whatever you call them, they are a great way to expand your publication’s coverage, play with design and explore unique forms of storytelling. If you’re stuck in a picture and quote rut, this session will give you some new ideas. For more examples, check out these previous versions: August 2014 April 2014 … Continue reading

Looking for Inspiration

Pablo Picasso said, “Inspiration exists, but it has to find you working.” So get ready to work! This presentation identifies places that yearbookers can look when trying to find their verbal concept.

Your Staff & School Brand

Understanding who you are as a school and as a yearbook staff is an important first step when making plans for a new year. This presentation asks staffs to answer some questions about themselves and their school, looks at two companies who have done an excellent job of branding themseleves and examines the importance of asking why … Continue reading

Power of a Team

Have a hard time motivating your staff? Making class fun? Turning your publications lab into a place that people want to be? In this session, you will learn how to create a community and sense of unity that helps the work get done. Click the image below to access the presentation!  

10 Mistakes Yearbooks Make & How to Avoid Them

Despite all the blood, sweat and tears, all yearbook veterans know it’s inevitable: You made some mistakes and most of them were avoidable. This session will take you through yearbook’s top 10 mistakes and how to avoid them. Click the image below to access a link to the presentation!  

You Can Stand Under My Umbrella

What IS this umbrella coverage thing people are talking about these days? In this session, you’ll learn when you should use it, why you should use it and how to maintain your sanity through the process. Click the image below to access a link to the presentation!

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